Putting the "fun" back in tax funds
LART - Lodging & Automobile Rental Tax
The Lodging and Automobile Rental Tax—effectionately known as LART—is a small tax placed on hotel stays and rental cars in the Pikes Peak Region. But what most people don’t know is that these taxes go directly back into building community for locals and tourists. It was a tall order, but this tax program needed a logo that was playful, inviting and colorful—just like our Colorado Springs community. From our most popular events and landmarks to our 300 days of sunshine, the new LART logo represents exactly why the Rangers love our hometown.
More to the story
The trail doesn't end there
Rangers believe in partnerships over projects. That’s why we’ve continued to extend LART’s brand into new stories and initiatives.
Discover your authentic self
Attend Personality Camp
We offer a single-day intensive camp for our clients who want to bring their brand’s personality forward. Find out if you’re the right scout for camp!
Let's start a project
Meet with a Ranger
Every Ranger-led expedition starts with a 45 minute, complimentary Discovery Session where we get to know you and your goals.