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- Humane Society of the Pikes Peak Region
Because we're better together
Humane Society of the Pikes Peak Region
Category:
Campaign
Awards:
- 2017 Gold ADDY Award
What started as a series of vinyl window panels at the Pueblo Humane Society turned into a fully realized campaign – complete with print and digital ads, email signatures and even a secondary holiday edition. The Humane Society of the Pikes Peak Region needed creative that spoke to the companionship that comes with adopting a pet. That special bond that’s felt in the little moments – snuggling in bed, going for a walk and taking a drive together. It’s simple: we’re better together.
The message in each iteration of the campaign is written from the perspective of the animal – in search of a human companion to fit their unique personality.
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